ELKO – When Aria Leighty, a single mother, opened her business in 2012 she felt disconnected from others like her.
“I had been running my first brick and mortar for about seven months and I was a single mom at the time,” said Leighty, who lives in Portland. “I just could not find women who were my type of people. Most women were either only moms or only business owners,” she said.
She decided to open a Facebook account to meet up with other women in her situation. Over time, Mommy Owned Business has grown from just an idea into a full blown networking community.
“That Facebook page is now at 7,000 members,” said Leighty.
The MOB Nation met with local female business owners at March 13 at McAdoos. Hayley Baumgartner is the area’s chapter leader. She found out about the group and decided to join.
“I am a health and lifestyle coach,” said Baumgartner. “A fellow health coach that I knew from the institute I went to is part of the MOB and she said check them out,” Baumgartner said. “I fell in love with it.”
Baumgartner will facilitate the meetups in Spring Creek and Elko and also recruit new members.
People can contact her on Facebook or at 775-813-0206.
The MOB Alliance is the paid version of the group. They can get into weekly online meetups and webinars for free. The webinars go over things like branding, advertising and other business concepts.
“It’s digital so you can watch them when you are nursing a baby,” said Leighty.
The group holds quarterly conferences. Leighty works with a lot of publications to get discounts in advertising and discounts with vendors.
Business owners who join also reap the benefit of having the organization posting their business on social media. This can generate national exposure.
“We do videos about them to promote awareness,” said Leighty.
About 20 local ladies came to the first networking meeting.
Ti Figeroa, a chiropractor from Reno, was at the event with her baby Kiara.
“I have been a member for two years,” she said.
Alexis Hyde, a local business owner, attended the get together and brought her wares with her.
Hyde runs a unique operation named Milkmade Memories. She incorporates memorable items like breast milk, baby hair or ashes into jewelry.
“I want to take the moments in your life that are forever engraved in your heart and put them into a beautiful keepsake that you will love,” said Hyde.
Type in milkmadememories.com on your computer to get a look at the incredible items Hyde creates from stone, metal and memorabilia.
I ship worldwide,” Hyde said. “Sometimes the work can be a little nerve wracking.”
She said her business has really grown and she attributes this to her social media output.